Maison De Choup

Anyone who knows me knows that I have two ways of dressing, I either go for the typical 'girly girl' style with skirts and sweaters or the 'grunge' style with flannels, oversized tees and black jeans. While looking for a new set of tees to wear with my flannels I came across Maison de Choup, a bold and quirky online store with a wonderful back story.

The brand was created midway through 2014 by George Hodgson, who throughout his young life suffered greatly with anxiety disorder. It was his constant compulsion to create that lead him to build up his brand that not only houses designs from George himself but a collection of work from other young artists and designers too.

One of the tees that attracted my attention the most was the 'White Noise Tee' (see below) which is a simple white tee with a series of prints down the middle. This is such a cool piece as you can so easily dress it both up and down purely depending on what you pair it with.


Another of the items on their website is the 'Words Fail Me' top which is available in either white or navy, one of the most wonderful things about this design is that 25% of the proceeds go to the charity Young Minds.


Maison is a wonderful store with a whole lot of potential, they have a new line of clothing coming out soon and I really suggest that you keep an eye on them as a brand.

You can find Maison de Choup at http://maisondechoup.co.uk/